WASHINGTON, D.C. — The American Hotel & Lodging Association (AHLA) has launched a ‘Safe Stay’ initiative focused on enhanced hotel-cleaning practices, social interactions and workplace protocols to meet the new health-and-safety expectations presented by COVID-19.

“Every hotel guest and employee should know their health and safety are our top priority,” says Chip Rogers, president and CEO of AHLA. “Safe Stay represents a new level of focus for an industry already built on cleanliness. Hotels have always had rigorous standards for cleaning and safety. With Safe Stay, we’re enhancing these standards to help create peace of mind. When travel resumes, hotels will be ready to safely welcome back the travelling public.”

AHLA has convened the Safe Stay Advisory Council of industry leaders representing all segments of the hotel industry, who will work in conjunction with public-health experts, scientists and medical leaders to develop a series of best practices for the industry. These new practices will include enhanced cleaning throughout hotels, superior cleaning products, social-distancing practices and increased transparency throughout the guest journey.

The Safe Stay Advisory Council enhanced guidelines will be released at ahla.com/safestay.

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