CALGARY — Partners of the Kananaskis Valley has launched a new website and social-media channels to provide a one-stop-shop for travellers to plan their next adventure in Alberta’s crown-jewel provincial park. Whether a day trip or staycation, spa or excursion, golfing or horseback riding, Explore Kananaskis showcases the many uniquely Canadian experiences that the valley has to offer.

“Explore Kananaskis is an independent effort from partners in the valley with the objective of showcasing the year-round experiences available to visitors,” says Émilie Pageau-Bisson, director of Brand Marketing, Pomeroy Lodging. “Enjoyed by locals and visitors from across Canada, the Kananaskis Valley is one of Alberta’s best kept secrets — without the cost or crowds of nearby national parks.”

The new website and social-media channels follow the re-opening of several Kananaskis attractions that experienced closures earlier this year due to COVID-19. Now, with the greenlight from Alberta Health, local resorts, restaurants, outdoor excursions and more are accepting guests again with enhanced health-and-safety measures in place.

“COVID-19 has created a challenging climate for the tourism industry, and we’re pleased to launch Explore Kananaskis as a new platform to showcase and support local businesses,” says Michelle Faerden, co-owner, Kananaskis Outfitters. “As travellers look for opportunities closer to home during the ongoing pandemic, Explore Kananaskis offers a way to plan unique vacations to the valley in a safer way than ever before.”

The website also features unique promotions and deals. Travellers can browse the latest packages recommended by various Kananaskis businesses or tailor a custom experience. For other insights, the Explore-Kananaskis blog provides unique ideas and tips and tricks for making the most out of a Kananaskis adventure.

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