TOFINO, B.C. — Hotel Zed Tofino has opened its doors with a luxurious take on the retro-chic Hotel Zed brand.

Super deluxe with an organic feel, the hotel’s colour scheme of burnt orange, avocado green and eggplant purple make it a perfectly groovy fit for the wilderness-filled Tofino.

“It was really important to me when envisioning this property that we honour the surroundings and community, while still staying true to our brand of being ridiculously fun,” says Mandy Farmer, CEO and president of Hotel Zed.

At the 58-room Hotel Zed Tofino, one can expect some truly out-of-the-ordinary features, including:

The World’s First Bike-Through Lobby. While bike-paths that go around a hotel are common, what’s not common is path that go right through a hotel. The Hotel Zed allows guests to ride along the well-known Multi-Use Path in Tofino, take a slight detour, and arrive right at Hotel Zed Tofino’s doors. Guess can then proceed to bike right in and through the lobby, come out on the other side, and continue on their journey. Other features include a Secret Arcade, a Psychic’s Den complete with a crystal ball, mystic gear and a drop-in tarot-card reader and a a Light-Up Mini Disco.

“We had so much fun creating the various elements within this property. I have to say the bike-through lobby is my favourite part. I can’t think of anything more amusing than being able to ride my bike right into the lobby and not get in trouble,” quips Farmer, who is an avid cyclist herself.

Hotel Zed Tofino is also part of the Tribal Park Allies — a community of businesses committed to the ecological protection and restoration of the Tribal Parks ancestral gardens and the resurgence of Tla-o-qui-aht culture and governance — and has committed to collecting a one-per-cent voluntary fee from its customers for the cause. There will also be a mini-book, placed in every guestroom, that tells the story about the history of guardianship and activism in Tofino called, ʔiisaak in the Garden (Respect in the Garden).

“It’s important for us at Hotel Zed that visitors to Tofino understand the history of guardianship and activism in this beautiful land we all enjoy,” says Farmer.


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