ROCKVILLE, Md. — Choice Hotels has launched RapidBook, so travellers can make reservations using a mobile device.

“Today, mobile is the fastest-growing way to make hotel reservations,” said Robert McDowell, SVP, Global Distribution, Choice Hotels International.

“But mobile booking must be fast and convenient for busy travellers on the go. RapidBook takes the frustration out of the mobile reservation process by eliminating the need to fill in information and credit-card numbers on a tiny phone screen. Users simply enter their information one time when completing their online profile. After that, they’re ready to book quickly through the Choice Hotels mobile website.”

RapidBook streamlines the search and checkout functions by leveraging the preferences and other information customers add to their online profile, including room preferences and prior payment history.

In the last few years, the company has launched a mobile website, iPhone, Android and iPad apps that are generating thousands of reservations by more than 100,000 consumers every month.

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