AHLA Combat Human Trafficking

CALGARY — The Alberta Hotel & Lodging Association (AHLA) and its partner provincial hotel associations have launched Not in Our Hotel, a free training program to combat human trafficking in Canada, sponsored by Western Financial Group. The program is available to all hotels and their staff from Ontario to British Columbia.

The training program equips employees with the tools to recognize and respond to trafficking situations, support victims and protect their properties.

“Hotels are on the frontlines of this crisis, and with the right training, we can make a difference,” says Tracy Douglas-Blowers, president & CEO, AHLA. “By ensuring every hotel employee understands the signs of human trafficking and knows how to respond, we’re taking a stand as an industry to say: not in our hotels.”

The training is available now and includes online courses for hotel employees, with certificates of completion; posters and reference materials for quick on-the-job reminders; and guides for hotel owners and managers to implement policies and best practices.

“We believe in supporting initiatives that uplift and protect our communities, our customers and our people,” says Matt Friesen, VP of Central Sales, Western Financial Group. “We’re a proud sponsor of this program, knowing the positive impact that ending this barbaric act will have on many people’s lives.”

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