PARSIPPANY, N.J. — Wyndham Hotel Group and TripAdvisor have extended their partnership to add the hotel group’s inventory to the TripAdvisor instant booking platform. Starting this fall, travellers shopping for hotels on TripAdvisor can book Wyndham Hotel Group properties.
“With a shared focus on mobile growth and providing a better way to engage guests who are looking for a fast, convenient way to book their hotel stay, TripAdvisor’s instant booking platform complements our overall distribution strategy,” said Josh Lesnick, EVP, CMO at Wyndham Hotel Group. “This additional, cost-effective distribution channel not only puts our 15 iconic brands in front of the right guests, but allows us to create a direct relationship with them before and after their stay.”
Hotels available through TripAdvisor’s instant booking platform feature a “Book Here” button, allowing users to easily complete their reservation on TripAdvisor. The instant booking platform is available in the U.S. and U.K.