ARLINGTON, Va. — Hotels in the U.S. are testing small, tech-equipped meeting room spaces as an alternative to holding meetings in hotel lobbies.
“Hotels are learning that they can have multiple uses per day,” said Bjorn Hanson, the divisional dean of New York University’s hospitality school as quoted by USA Today. “Although the (the small meeting rooms) may not generate the food and beverage revenue like traditional, all-day meetings, there still can be more total revenue”.
Westin Hotels recently announced its pilot program, Hive, which will feature contemporary private meeting rooms, while Marriott has been testing meeting spaces for smaller groups with its initiative called Workspring by Marriott.
According to the USA Today, New York City-based Yotel hotel pioneered the small meeting room concept when it opened last year, featuring “concrete-floored lobby with glass-enclosed meeting rooms with all-white furniture, TV screens and plenty of electrical outlets.”
Hotels are hoping to attract professionals who live nearby but either don’t have an office space to meet, do not want to conduct business in a coffee shop, in their room or in a hotel lobby.
For more on hotels offering small meeting spaces visit, USA Today.