NEWTON, Mass. — TripAdvisor is continuing to corner a new area of the hospitality market, acquiring the vacation rental site, Niumba.com, along with technology and talent from CruiseWise, Inc. the former online cruise booking agency.
Niumba features more than 230,000 properties globally and has the world’s largest collection of Spanish vacation rentals. “This acquisition underscores our continued commitment to growing TripAdvisor Vacation Rentals,” said Dermot Halpin, president, TripAdvisor Vacation Rentals. “We’re delighted to bring Niumba on board; its strong brand, talented team and impressive collection of vacation rental properties make it an excellent addition to TripAdvisor.”
The assets from the acquisition of CruiseWise will be integrated into TripAdvisor’s Cruise Critic guide published by The Independent Traveler, Inc., which was acquired as a subsidiary of the company in 2007.