PARSIPPANY, N.J. — Super 8 by Wyndham has launched the ROOM8 Design Challenge, inviting young, aspiring designers to submit original design renderings for what will eventually become the brand’s new ROOM8 (pronounced roommate) room concept.
The concept will be a re-imagining of a traditional hotel suite, offering a fresh perspective to shared hotel accommodations.
The winning candidate will have the opportunity to refine and evolve their initial design alongside interior designer and TV personality Alison Victoria and will receive a US$10,000 design fee upon successful completion of the project. The final concept will be piloted at select Super 8 hotels across the U.S. and Canada.
“Our research shows a rising group of guests who need the reliability, affordability and accessibility of a trusted hotel brand, but want a space different from that of a traditional hotel room or suite,” says Mike Mueller, Super 8 brand leader and senior vice-president. “From millennials road tripping with a group of friends to construction workers sharing a room with members of their crew, ROOM8 tackles this need head-on, allowing guests to share a room and socialize without forcing them to compromise on having their own personal space, including their own bed.”
The challenge is open to all aspiring designers, with experts in co-living — college students, graduates and urbanites — highly encouraged to apply. Applications will be accepted online until July 20, 2019. Further contest details are available here.