TORONTO — Kimpton Saint George recently launched the Stay Human Project — a Kimpton-exclusive campaign looking to humanize the guest experience at select Kimpton hotels across the world.
The guestroom series transforms one premium room (available for booking) in 20 participating properties into a unique activation that honours the hyper-local character of the surrounding neighborhood. The project, which will run at the Toronto hotel until September 30, is designed to help guests forge meaningful ties with other guests, experience the true fabric of a destination and challenge their preconceived notions about travel.
At the Saint George, the Stay Human Project draws upon local artists, florists, bakers and vendors to give the Stay Human room a local, meaningful feel. Room features include a guestbook; a Polaroid camera; an interactive map/city guide created by local artist, illustrator and muralist Lauren Pirie; Button Machine postcards highlighting local landmarks; complimentary in-room breakfast courtesy of Fortunate Fox pub; Canadian vinyls curated by Kimpton’s director of Music, Lauren Bucherie, in partnership with local record store Sonic Boom Records; and Ontario-grown flora by local florist Flùr.
The Stay Human Project started with the September 2018 launch of “Room 301” at the Kimpton Everly Hotel in Los Angeles. The social experiment ran over the course of three months and was born from the belief that heartfelt human connections make people’s lives better.