STAMFORD, Conn. — Starwood Hotels & Resorts Worldwide, Inc. and Dubai-based Emirates Airline announced a new partnership providing reciprocal benefits to Starwood Preferred Guest (SPG) and Emirates Skywards members. The program, Your World Rewards, begins Nov. 19 and allows SPG and Skywards elite members who register for the program to increase their earnings and benefits when they fly with Emirates or stay with SPG participating hotels.

Elite SPG and Emirates Skywards members will receive exclusive rewards. Skywards Gold and Platinum members will receive access to SPG elite check-in, 4 p.m. late check-out and complimentary in-room Internet access. In turn, all SPG Platinum members will enjoy priority check-in and priority boarding when flying Emirates. Members will also receive complimentary e-gate access for flights in and out of Dubai.

“We are living in a new golden age of travel with more people from more places travelling than ever before,” said Mark Vondrasek, SVP, Distribution, Loyalty and Partnership Marketing at Starwood. “As Emirates increasingly connects East with West, and the emerging markets to the developed world, their reach dovetails perfectly with Starwood’s pre-eminent high-end, global footprint and our pipeline of new hotels, 75 per cent of which will open in emerging markets.”


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