HONG KONG — Rosewood Hotels & Resorts has announced a new wellness concept set to be introduced to Rosewood properties around the globe. Asaya was created to fill the noticeable gap that currently exists in the luxury hotel spa arena and will offer alternative therapies, lifestyle/nutrition coaching, educational wellness programming, fitness activities and healing treatments.
“Consciously and unconsciously, wellness is becoming more significant in our day-to-day lives, in the ways we work, eat, sleep and socialize,” says Niamh O’Connell, group vice-president – Guest Experience and Wellness. “Recognizing the gaps that exist in the luxury hotel spa arena, we created a concept that will help establish a foundation of well-being, offering fluid and flexible solutions to meet individual needs and evolve with the guest along their lifelong wellness journey.”
Asaya will also offer an opportunity to socialize through wellness with private Signature Suites or Villas which will cater exclusively to small groups of friends with dedicated treatment areas, hydrotherapy zones, and indoor and outdoor social spaces. Individual visitors can also choose to extend the Asaya experience by staying in an overnight Asaya Suite with separate sleeping, living and therapy areas.
In keeping with Rosewood’s guiding concept — A Sense of Place — each Asaya will feature locally inspired treatments. The concept will also offer a wide variety of both indoor and outdoor fitness endeavours, such as yoga, tai chi, spinning, boxing and bootcamp.
A resort version of Asaya will debut at Rosewood Phuket, slated to open in April 2017. Other city and resort Asayas will be introduced at Rosewood properties around the globe in the following months, including the first city Asaya, at Rosewood Hong Kong, scheduled for a 2018 opening.