COLUMBUS, Ohio — Recognizing the continuing demand for economy hotels in Canada, Red Roof is expanding the brand’s presence to the region as a commitment to future expansion. As part of this commitment, the company has promoted regional vice-president of Operations, Neil Scott to vice-president of Sales and Operations, a dedicated position focused on accelerating the company’s expansion into Canada.
Scott has been with Red Roof for more than 22 years and offers a deep understanding of the brand’s core values and offerings. He will leverage his expertise to grow Red Roof’s business in Canada, with a focus on opening locations in major markets and border cities, as well as near major airports and universities.
“Neil has a proven combination of strong franchise development and operations, sales and revenue management experience and skills. He will be playing an integral role in growing the brand in the Canadian region,” says Phil Hugh, chief Development officer, Red Roof. “The addition of a dedicated position focused on our neighbors to the north, further exemplifies our commitment to the Canadian market and our dedication to bringing the best of Red Roof to Canada.”