CALGARY — The Honourable Bardish Chagger, Leader of the Government in the House of Commons and Minister of Small Business and Tourism, unveiled Canada’s New Tourism Vision at Rendez-vous Canada 2017.
“Tourism is vital for many middle-class jobs in communities across the country, supporting 200,000 businesses and 1.7 million jobs,” says Minister Chagger. “Through our government’s New Tourism Vision, we have a clear plan to build on this success and showcase our beautiful landscapes, incredible experiences and unique culture to the world.”
The New Tourism Vision commits to taking action on 20 priority issues. Specifically, the plan will invest in stronger and more sustained marketing, address issues related to travelling to and within the country, and support Canadian tourism businesses and operators as they work to upgrade their offerings with new, innovative products and services.
Minister Chagger also launched a website to showcase Canada’s New Tourism Vision, providing Canadian tourism businesses and operators with up-to-date information on Canadian tourism.