NEW YORK — Millennials and Gen-Xers are expected to fuel business travel in 2012, according an American survey by Deloitte LLP.
The survey revealed that 27 per cent of 18- to 44-year-olds expect to take more trips in 2012, while only 16 per cent of business travellers aged 45 and older plan to do the same.
“Corporate travel plays a key role in driving growth for the travel industry as a whole,” said Adam Weissenberg, vice-chairman, Deloitte. “The results of our survey offer an encouraging sign for hotels, airlines and other service providers.”
Other survey findings conclude that the generation gap may define hotel preferences. When considering loyalty, respondents between the age of 18 and 29 prefer to stay at their favourite hotel brand even if it isn’t conveniently located. And, two-thirds of business travellers prefer to work in their hotel room, while younger business travellers enjoying working in more social spaces, such as executive/business lounges and the lobby or common area.
Amenities continue to play a key role in the overall hotel experience. Hotel travellers indicated that complimentary Internet and Wi-Fi accessibility remain important factors when choosing hotels.
For more details, visit deloitte.com.