VANCOUVER — The BC Hotel Association (BCHA) has announced that Ingrid Jarrett will be stepping down as CEO, effective at the end of 2024. Jarrett will be moving on to the next chapter in her career after five years of leading the BCHA, having joined the team in 2019 with a wealth of industry experience and knowledge.
Under her leadership, the BCHA has achieved many milestones. These include enhanced relationship-building based on trust with the government at provincial and federal levels, leading the hospitality sector by example for diversity, equity, and inclusion and reaching the 50/30 diversity challenge by November 2022, while also promoting sustainability in hospitality through the launch of the BCHA Sustainability Playbook.
Jarrett led the BCHA team through advocacy efforts throughout the COVID-19 pandemic, including various initiatives to support the industry’s recovery and future growth. She helmed the team through research and legislative changes for British Columbia on the short-term rental policy development and legislation to support affordable, available housing, and cultivated meaningful partnerships for the BCHA to bolster support for its members.
The BCHA, with the support of Jarrett’s leadership, identified opportunities to further support our communities through recent economic crises and climate change, as seen through the collaborative development of the Emergency Management Booking Portal.
The Board of Directors, with support from Watson Board Advisors, are beginning a thoughtful search process to identify the next CEO of the BCHA. Watson has more than 20 years of experience advising Boards, and their team’s approach to the art of CEO recruitment, the dynamics of leadership, and the practice of governance is well-suited to ensuring the BCHA will continue to build on the strong groundwork laid by Jarrett and the team.
