TREATY 6, FORT EDMONTON METIS DISTRICT, AMISKWACȊWÂSKAHIKAN, EDMONTON, Alta. — Chelsey Quirk has been named the new CEO of Indigenous Tourism Alberta (ITA).
A proud Métis woman, Quirk brings a deeply personal and professional commitment to the growth of Indigenous tourism. Raised in her family’s tourism business is Kenora, Ont. and shaped by the teachings of her grandmother, a Métis Knowledge Keeper, Quirk is dedicated to fulfilling her grandmother’s dream of growing Indigenous tourism, sharing culture and creating lasting friendships through cultural revitalization and authentic storytelling.
Her experience spans multiple sectors, including nearly a decade at Edmonton International Airport (YEG), where she led the launch of YEG’s Indigenous Interpretive and Retail Centre, spotlighting the vibrant Indigenous history, culture, and retail offerings in and around the region. Her dedication to creating opportunities and advocating for Indigenous peoples has earned her recognition, including being named one of Edify Edmonton’s Top 40 Under 40.
“Joining ITA at this pivotal time is incredibly exciting. I see immense potential for Indigenous tourism, not just economically, but for community support, cultural revitalization and reconciliation,” says Quirk. “I’m eager to work with our partners to address the challenges and build on the strengths of Indigenous entrepreneurs across all our lands.”