ATLANTA — IHG Hotels & Resorts has introduced its new global loyalty program, IHG One Rewards, with enhanced benefits that will take effect in early June 2022. This program is one of the largest investments that IHG Hotels & Resorts has made in the loyalty space since introducing its first rewards program more than 30 years ago.
IHG One Rewards benefits include room upgrades and free breakfast, member discounts, flex and bonus points, food-and-beverage credits, lounge access and more. Additionally, IHG Hotels & Resorts will roll out its new IHG One Rewards mobile app in the coming weeks, allowing for a more personalized, flexible and streamlined experience.
“This is one of the largest and most comprehensive investments that IHG Hotels & Resorts has made in recent years,” says Claire Bennett, Global Chief Customer Officer, IHG Hotels & Resorts. “It’s also the biggest development we’ve made in the loyalty space since introducing the industry’s first loyalty program. We’re truly transforming guest experiences by giving our loyalty members more of what they want, more value and exciting benefits individually delivered via new technology with our new mobile app.”
Existing member stays from Jan. 1, 2022 will count toward their new status. The new tier and bonus-point earning structure will be reflected in all member accounts by April 17 and all member benefits, including the launch of Milestone Rewards, will become available in early June 2022.