SAN FRANCISCO — HotelTonight has introduced Tonight +1, a new feature that allows hotel guests to spontaneously add a second night to their stay for up to an additional 30 per cent off the already-discounted rates.
“Our mission is to encourage spontaneity and Tonight +1 helps us deliver on this in a new way by giving people the opportunity to extend their experiences while getting really great deals,” said Sam Shank, co-founder and CEO of HotelTonight. “It’s important that we continue to find unique ways to keep our customer experience fresh and to help our hotel partners preserve brand loyalty. With Tonight +1 we’ve done both, helping turn one-night guests into two-night guests and filling rooms while doubling down on spontaneity.”
Tonight +1 automatically activates at check-out for same-day, one night bookings, by displaying the second night’s discounted rate and allowing guests to add the deal with a single tap.