TORONTO — George Brown College and the Culinary Tourism Alliance (CTA) have signed a memorandum of understanding (MOU) to collaborate in growing and increasing leadership in the culinary-tourism sector.

Under this partnership, George Brown and CTA will develop initiatives to ensure food tourism remains a sustainable contributor to local economies in destinations worldwide. This agreement provides opportunities for continuing education, industry research, industry conference and curriculum input, in addition to the creation of an on-campus industry hub and a national tourism consortium called the Canadian Centre for Culinary Tourism Excellence.

“We’re excited about the potential to advance tourism industry transformation,” says Lorraine Trotter, Dean, Centre for Hospitality and Culinary Arts, George Brown College. “This agreement opens doors to exciting possibilities of new collaboration and is a great opportunity for our two institutions to learn from each other, contribute to thought leadership and create opportunities to better support our students and the tourism sector.”

“This partnership will lay the foundation for an inclusive nationwide culinary-tourism initiative and provide resources to industry, educators and tourism organizations alike,” says Rebecca Mackenzie, president and CEO of the Culinary Tourism Alliance. “We’re proud to partner with the thought leaders at Centre of Hospitality and Culinary Arts at George Brown College and look forward to growing culinary and agri-tourism with them.”


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