TORONTO — Fairmont Hotels & Resorts is taking extra care to welcome the influx of Chinese world travellers by introducing a Chinese Menu Program that includes more personalized service and new culinary options.

“Personalization has and always will be a hallmark of the Fairmont experience, so to that end we’ve taken the proactive step of expanding our food and beverage programming with authentic touches that will help make our Chinese guests feel more comfortable and welcome,” said Jean Michel Offe, Fairmont’s vice-president, Food and Beverage.“The new program is testament to our promise of anticipating the needs of our guests and delivering an experience that is both memorable and distinctive.”

The program, which is rolling out at worldwide brand locations, will include the introduction of dishes such as congee and traditional rice porridge, for breakfast at Fairmont restaurants. The new menu offerings will be augmented by specialized services such as the offering of a cold towel before a meal and a hot towel at the end of the meal. Hotel staff will also be trained in Chinese etiquette.

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