E23. Marketing Matters


In this episode of Checking In, Rosanna Caira, editor and publisher of Hotelier magazine, speaks with Dorothy Dowling, vice-president and Chief Marketing Officer of Best Western Hotels, about the importance of marketing, branding and strategic partnerships, as well as evolving guests’ needs, while also dealing with the changes fueled across the hotel industry around the world by the COVID pandemic.


Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.