NORTH BETHESDA, Md. — Choice Hotels International, Inc. continues to achieve cross-country growth in the upscale segment with three new Cambria Hotel openings and two ground-breakings this fall. The recently opened properties, located in Imperial, Calif., Pigeon Forge, Tenn., and Spokane, Wash., and upcoming ground-breakings in O’Fallon, Miss. and Bend, Or. introduce Cambria into new markets and build on the company’s goal to bring the brand to more regions.
With these latest openings, Choice has introduced 18 new Cambria properties in the last two years, including those in downtown Denver, Delaware’s Rehoboth Beach and Niagara Falls, New York. They add to an expanding pipeline of 62 hotels, including the Cambria New York Times Square, opening in 2025.
“Our strategic investments in upscale are reaping rewards and there’s little doubt that the Cambria brand is a vital part of the process,” says Indy Adenaw, SVP and GM of Upscale Brands, Choice Hotels International. “Each of these new openings represents our commitment to bringing Cambria to every state and giving more travellers the chance to experience the unique amenities, local-inspired design and unparalleled service that have cemented this brand as a top upscale option.”