ROCKVILLE, Md. — Choice Hotels International, Inc. has launched a virtual-payment option on to create a seamless booking experience for corporate travellers — becoming the first hotel company to adopt this payment method on its consumer-facing website.

The new payment options allow corporate-travel managers to book reservations using a centralized form of payment, without having to supply each traveller with a physical card or provide an authorization form. Choice is currently rolling out this program to its corporate clients in a phased approach. This feature is in addition to Choice’s current Virtual Pay capabilities for bookings via GDS channels.

“Travel managers have consistently told us that they want an easier booking process, so Choice delivered with yet another innovation,” says Chad Fletcher, vice-president of Global Sales, Choice Hotels. “By using our seamless, virtual-pay solution, travel managers can quickly and effortlessly book stays for their travellers without needing to present a personal credit card at check-in.”


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