ROCKVILLE, Md. —Choice Hotels International, Inc. has collaborated with IDeaS to launch ChoiceMAX across its global enterprise, a mobile-first revenue-management software designed for quick implementation and immediate efficiency.

Specifically, ChoiceMAX continuously adapts to changes in the market using real-time data to help ensure hotels are competitively priced, ensures easy-to-use functionality and focuses on freeing up operators’ time while maximizing ROI.


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