PARIS —, Accor’s multi-brand booking portal, has been unveiled with a new look and focus on travel preparation and planning.

The new web design, which is available in 32 geo-located versions, operates in 16 languages and assists guests in booking hotels in 3,600 locations around the world.

In the new section “Prepare for Your Stay,” has content for visitors looking for inspiration, advice and guest tips for their trips; the “Destination Guides” section helps visitors discover a destination, select and book their hotel and buy tickets for activities based on their preferences; the “My Trip Planner” section creates a schedule of activities, itineraries and more.

The improved website is part of Paris-based Accor’s “Leading Digital Hospitality” plan, which aims to incorporate digital technology throughout the customer’s trip planning and vacation.


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