TORONTO — April 22 is Earth Day and Accor will celebrate with its annual “Planet 21 Day” — a coordinated effort across all Accor hotels around the world to help raise awareness and restore the environment.
The day is part of Accor’s brand-wide sustainability program, Planet 21, which focuses on sustainable and positive hospitality. The climate-impact campaign, “Restore our Earth,” encompasses goals and actions including re-forestation, regenerative agriculture and sustainable food, plastic cleanups, climate literacy and citizen science.
Accor properties across North and Central America will participate, including:
● Fairmont Le Château Frontenac
Fairmont Le Château Frontenac has set up the Château Boréal program in partnership with la Forêt Montmorency, the research and teaching forest of University Laval
● Fairmont Waterfront
Fairmont Waterfront partnered with Hives for Humanity to introduce mason bees to the hotel’s garden as part of the larger Pollinator Corridor Project, which aims to build up local bee populations across Vancouver’s green spaces.
● Fairmont Kea Lani, Maui
At Fairmont Kea Lani, visitors can embark on a mindful exploration of the island of Maui and earn a free night with the Mālama Hawai‘i package. The package encourages guests to help mālama (care for) the environment by engaging in a self-directed beach clean using a 4Ocean Clean-Up kit to pick up waste or debris found along the coastlines as they explore Maui.
● SLS South Beach
The Miami Beach hotel is encouraging staff, guests and locals to jump into kayaks and onto paddle boards donated by Clear View Kayaks and to join a collective Earth Day Canal Clean-Up on April 22. Tickets are priced at $20 per person with 100 per cent of the proceeds directed towards continued cleanup initiatives that last well beyond Earth Day.
● Fairmont Sonoma Mission Inn & Spa
Each guest receives a bottle of Trinity Oaks Wine. Trinity Oaks Wine plants one tree for each bottle of wine sold. To date, more than one million trees have been planted as a result of the initiative.
● Fairmont Orchid
In celebration of its 30th anniversary and the biodiversity of the Kohala Coast, Fairmont Orchid debuted a special offer benefitting the Waikōloa Dry Forest Initiative to protect and restore the 275-acre lowland dry forest and its native trees. For each 30th Anniversary Package booked, a tree is planted in the Waikōloa Dry Forest Initiative.
Many other Accor hotels are involved in the celebration including the Fairmont Le Manoir Richelieu, Claremont Club & Spa, A Fairmont Hotel, Fairmont Le Chateau Montebello and more.