TORONTO — Pinterest has launched Place Pins, a new mapping feature that lets users map out locations of places they’ve been by adding details such as addresses and phone numbers.

Four Seasons has already added four new map-enabled Pinterest boards on its Pinterest page, including Gastronomic Travel, Concierge Recommends: Europe Uncovered, Extraordinary Honeymoons and Around the World by Private Jet.

“Innovation has always been part of Four Seasons brand DNA, and social media is no exception,” said Sorya Gaulin, director, Corporate PR and Social Media, Four Seasons Hotels and Resorts. “Social media allows our guests to better understand the unique Four Seasons experience. By working collaboratively with Pinterest, the new Place Pins will complement Four Seasons online trip-planning service, Pin.Pack.Go, which connects guests with Four Seasons local experts worldwide through collaborative boards on Pinterest.”

Using their smartphone, guests can now view their Pinterest boards as a map, which helps them plan their travel and explore areas of interest.

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