DALLAS, Texas — Omni Hotels & Resorts has named Daniel Surette vice-president of Sales for Omni Hotels.

Surette boasts more than 30 years of experience in the industry and 20 years of senior-level sales leadership experience. Surette will be responsible for creating and implementing revenue-generating strategies across the entire luxury-hotel brand.

Surette will oversee Omni’s global sales team as well as its field area and regional directors of Sales and Marketing to set budgets and reach business-plan objectives. He will report to Peter Strebel, chief Marketing officer and senior vice-president of Sales with Omni Hotels & Resorts.

“Dan has earned a well-deserved reputation for harnessing the industry’s talents and tools to maximize revenue, unlock sales growth potential and drive market share,” says Strebel. “He has a true passion for setting and achieving ambitious business goals, which will make him a tremendous addition to the Omni family for many years to come.”

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