Hotels are Getting in Bed with OTAs

A website used to be the perfect welcome mat for a hotel. Travellers could check out the accommodations, amenities and activities and then book directly....

Establishing Inspiring Branding

Branding a hospitality product used to involve slapping a recognizable shingle on the side of a building and opening the cash drawer in anticipation of the hordes...

The Millennial Effect: Why Hotels Need to Focus Marketing Efforts on This Growing Demographic

When the U.S. was treated to a solar eclipse in August 2017, everybody was talking about it. The social-media channels sizzled with anticipation; conversations everywhere rumbled about...

How Designers are Creating Unique Hotel Experiences

As the hotel industry continues to reshape itself to better align with the habits and expectations of digital-native consumers, hotel design continues to evolve — becoming an...

Modular Construction is Gaining Favour within Canada

With an assembly system vaguely resembling a game of Tetris, modular construction is anything but a puzzle to purveyors of the style. It’s a solution both builders...

Navigating Labour Market Turbulence

In an era of continuing labour challenges, key issues — such as attracting and retaining employees — must be skillfully navigated if the industry hopes to grow...

Fresh Crop: Introducing The Latest Wave of Innovative Hotel Concepts

Change and innovation are, perhaps, the only constant we can rely upon, which has resulted in a seemingly endless search for the “next big thing.” However, as...

The New Wave of Disruptors Shaping the Hotel Industry

Canada’s hotel industry is as robust as ever, with growth in everything from property development to ADR and RevPAR. Behind the scenes, however, new technologies and emerging...

How Hotel-Loyalty Programs are Evolving to Meet the Needs of Experience-Seeking Guests

They started more than 30 years ago by enabling customers to redeem points for free flights, but today’s hotel-loyalty programs are increasingly relying on distinctive experiences in...

The Unique Challenges of the Independent Hotel Segment

As the second half of 2017 approaches, mergers, acquisitions and rebranding initiatives continue to dominate Canada’s branded-hotel sector. In the midst of strong brand proliferation, however, it’s...