MONTREAL — Groupe Germain Hotels is exhibiting the artwork of Montreal-based multidisciplinary artist Jason Cantoro in 132 rooms of the Alt Hotel Ottawa. The collection — The Paper Trail — is a series of 3D, origami-folded photographs, which are installed directly on the walls.
Groupe Germain Hotels has sought the expertise of MASSIVart to develop a unique and authentic collection of art pieces that represent the aesthetic of the Alt banner. In order to create personalized works of art, the MASSIVart team designed an artistic space in collaboration with Cantoro to create exclusive art that complements the Alt Hotel Ottawa’s urban design, while emphasizing Canada’s heritage.
“The fact that an artist can draw inspiration from the place where his works will be exhibited makes it possible to create links between the artist, the environment and the community,” says Philippe Demers, CEO and principal partner of MASSIVart. “This collaboration has enabled the hotel to acquire custom art for the pleasure of their guests while highlighting the work of a local artist.”